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Imagica Blog
Marketing trends, news and insight and some how to from Imagica to improve the effectiveness of your communications so you can grow in today’s changing business climate.
Deep Thought
What Makes a Good Image?
Something Different
Timelapse Video
Timelapse Video Footage is a unique way to present a concept that happens over time. Because we typically don’t view timelapse footage, even the most boring subjects like this tidal activity on a beachfront property can be interesting. Shot as till images and edited for RE/MAX
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Business, Branding, Commentary,
Events, Marketing & Sales
2020 Pantone Color of the Year
Every year I like to post the Pantone Color of the Year as I find it so interesting how it becomes sewn into our culture and very apparent in desing and advertising trends. This is truly a classic color, and just like a good cup of coffee it never gets old. Here is...
BAHAMAS HURRICANE RELIEF
Your support would be greatly appreciated! Hurricane Dorian has delivered a devastating blow to our neighbors to the east – Grand Bahama and Abaco. We are extremely saddened by the loss of life, homes destroyed and landscape damaged. The spirit and resolve of our...
Risky Business
On a recent flight I was reading about University of South Florida’s quest to revise their academic logo and all the public “feedback” that came with the project. After $47K with no discernible results the university spent an additional $8,000 to revise its current...
Even Giants Fail
About seven years ago, Google launched its own social networking site named Google+. Recently, Google announced it will be closing down the consumer version of Google+ in the coming months as it disclosed a privacy bug. I was reminded of the depreciation of Google...
Gratitude Rules
Don’t for the obvious this holiday season. An email I received this morning served as a simple reminder just how easy it is to thank your customers or clients in a meaningful way and perhaps gain a little business at the same time (see the subtle offer at the end)....
Goodbye Yellow Brick Road
The rise and fall of Sears Sears filed for bankruptcy on Monday and it certainly marks the end of an iconic run. While most of us look at the once retail giant with disdain, Sears is not really a failure, but a success. A success for a great idea: Sell other people's...
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GOLF COURSE COMMUNITY PROMO TRAILER
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Photography, Design & Events
How Color Influences Us
Imagica designs lots of logos and identity for clients of all sizes across many business sectors. Initially we choose a color scheme according to best practices that tends to use skewed towards your target audience and business sector. Often we get some “push back” as...
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Sarasota, FL 34242
(941) 350-9064