by Perry | Dec 5, 2019 | Commentary
Every year I like to post the Pantone Color of the Year as I find it so interesting how it becomes sewn into our culture and very apparent in desing and advertising trends. This is truly a classic color, and just like a good cup of coffee it never gets old. Here is...
by Perry | Sep 5, 2019 | Commentary
Your support would be greatly appreciated! Hurricane Dorian has delivered a devastating blow to our neighbors to the east – Grand Bahama and Abaco. We are extremely saddened by the loss of life, homes destroyed and landscape damaged. The spirit and resolve of our...
by Perry | Jul 26, 2019 | How To
When it comes to digital marketing and in particular your social media presence, quality trumps quantity and makes your brand more personable in the long run. Truth is, WE ARE DROWNING IN CONTENT and nobody can deny that. Don’t be a me too and toss...
by Perry | Jun 6, 2019 | Photography
At this point in the digital age, I don’t need to tell you that images are important to your brand. For years, you’ve been diligently putting pictures on your blog posts, on social media, and in your email newsletters. You’ve seen for yourself the increasing...
by Perry | Mar 23, 2019 | Branding
On a recent flight I was reading about University of South Florida’s quest to revise their academic logo and all the public “feedback” that came with the project. After $47K with no discernible results the university spent an additional $8,000 to revise its current...
