by Perry | Feb 7, 2017 | Marketing & Advertising
Your audience is key OK, every business owner has heard this phrase time and time again but it’s something that you have to constantly remind yourself. What reminded me was last weekend in the Florida Keys where I drove past this billboard for Rapala Lures. I thought...
by Perry | Oct 21, 2016 | Marketing & Advertising
Is Social Media Right For Your Business? I’m circling back to this topic because it comes up almost each and every day with one client or another or in conversation with a business owner. Truth is, if you have a website for your business and are not REALLY paying...
by Perry | Jan 26, 2016 | Branding
New Packaging for McDonalds. This post isn’t to let you know that McDonalds has new packaging or to find out if you love it. If it makes you run out and buy a large fry so much for the better. That’s pretty much the intent. This post is, however, meant to be a gentile...
by Perry | Dec 7, 2015 | Commentary
It’s always fun when you stumble upon one of your images when you are doing something totally unrelated like this sponsored ad for SYNC PERFORMANCE on Instagram. Instagram is a very cost effective and powerful business tool where you can target your ads in a...
