by Perry | Aug 9, 2018 | Commentary, Marketing & Advertising
Is your business website helping or hindering your business? If you’re like most business, you rely heavily on your website. It may be your primary marketing vehicle and if it is not, it should be. Unless you are really paying attention you website is probably...
by Perry | May 29, 2018 | Branding
This afternoon I stopped into a Starbucks for my afternoon fix to get me though the last few hours of the day only to find it closed. After further examination, I discovered an email in the form of an open letter from Howard Schultz buried in all the Memorial Weekend...
by Perry | Nov 13, 2017 | Branding
7 Simple Ways to Build Brand Awareness By definition I think Brand Awareness is the degree to which a customer or potential customer can correctly associate a company with a specific product or service. Creating brand awareness is the foundation of any successful...
by Perry | Sep 9, 2017 | Graphic Design
A few helpful things to consider from the masters A lot goes into the design of a great restaurant menu. And a carefully crafted menu in both design and content can greatly aid the serving staff as well as bring in thousands more dollars to the bottom line in a short...
