How Good is Good Enough?

How Good is Good Enough?

A question I’m often asked by both photography students and business associates is “Why should I buy a camera when my phone takes really good pictures?” or “Why should we hire a “Pro” when our staff can take good pictures with their phones?” Nobody can really answer...
Zoom Meetings

Zoom Meetings

An easy alternative to a traditional meeting for work or groups If you haven’t heard of Zoom before the pandemic I’ll bet you have now. I’ve been using the platform off and on for a few years then all of a sudden everybody was asking me to FaceTime in lieu of meetings...
What is your coronavirus game plan?

What is your coronavirus game plan?

Having a solid and nimble strategy to deal with the coronavirus will help you get through these tough times Initially nobody had a game plan in dealing with the coronavirus and now seemingly everybody does. Honestly, I didn’t think I was on so many email lists or so...
Ask and You Shall Receive

Ask and You Shall Receive

I’m shocked at how many small businesses dump big bucks into new marketing initiatives targeting new customers without first verifying and leveraging the satisfaction of their current customers. Truth is, if you take REALLY good care of your current clients they...
Your image your brand

Your image your brand

At this point in the digital age, I don’t need to tell you that images are important to your brand. For years, you’ve been diligently putting pictures on your blog posts, on social media, and in your email newsletters. You’ve seen for yourself the increasing...